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Official University Business
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Use of name or logos in letterhead design, business cards, official University publications, course materials
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No approval required
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Director of Marketing
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Commercial Use
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Commercial use of logos on merchandise sold for profit.
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Approval required by: Trademark Licensing Office, Department of Intercollegiate Athletics
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Licensing Department
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On Gifts & Premiums
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Use of name or logos on merchandise given away or used for internal University functions
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Review and release required by: Trademark Licensing Office
Items must be purchased from a licensed vendor
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Licensing Department
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Outside Vendors
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Use of name or logos by local businesses, vendors, suppliers and contractors
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Generally prohibited, except as a factual reference to a relationship with the University.
Review of University name and images encouraged
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Director of Marketing
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Advertising, Acknowledgements, Endorsements, and Fundraising
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Use of name or logos in advertising, sponsorship, endorsement or fundraising activities by an entity outside the University
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Approval and review of University name and images required
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Director of Marketing
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Sponsored Activities
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Use of name or existing logos for advertising of official activities or programs approved or sponsored by the University
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No approval required
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n/a
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Student Use
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Use of name or logos on business cards
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Freshman, Sophomore and Junior students--Allowed and no approval is required.
Senior students -- Prohibited unless he/she is starting his/her senior year.
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Director of Marketing
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Student Organizations
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Use of name or logos by student organizations or clubs.
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Student organizations and groups registered with the Student Activities Office--Allowed, with restrictions. Call with questions.
Non-registered Organizations--prohibited
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Director of Marketing
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Political Campaign
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Questions regarding use of name in a political campaign
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Generally prohibited. Call with questions
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OVP- Secretary, Nancy Asin
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Film & Video
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Approval Required
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Director of Marketing
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Photography
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Consultation requested
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Director of Marketing
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Other
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Partnerships and affiliations not governed by other University mechanisms
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Consultation requested
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Director of Marketing
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Creation of new marks
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Consultation requested
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Director of Marketing
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