Name change is "a reaffirmation of our commitment to be a driving force of change for the region’s economy”
May 14, 2009
DEARBORN---The University of Michigan-Dearborn School of Management will change its name to the College of Business, effective July 1. The change was approved by the U-M Regents at their May 14 meeting.
“This is more than a name change, but a reaffirmation of our commitment to be a driving force of change for the region’s economy” according to Kim Schatzel, dean of the UM-Dearborn School of Management.
“We are a major talent pool provider and partner to our region’s businesses and economic development agencies. Changing our designation to a College of Business reflects the substantial scope and scale of our undergraduate and graduate business degree programs and the impact our applied research centers are making on the region’s economy,” Schatzel said.
“We’ve grown substantially since the campus was founded 50 years ago,” she said. “Our new name reflects our status as a premier center for relevant and rigorous business education and business research in southeastern Michigan.”
The UM-Dearborn School of Management currently enrolls over 2,000 students, and is accredited by the International Association to Advance Collegiate Schools of Business (AACSB), a recognition achieved by fewer than 10 percent of the world's business schools.
Undergraduates pursue one of seven tracks leading to the bachelor in business administration degree, and 675 graduate students are enrolled in eight degree programs, including master of business administration, master of science in accounting, master of science in information systems, and the only AACSB-accredited master of science in finance program in southeastern Michigan.
“We take great pride in offering one of the most flexible, accessible, and recognized business degree programs for working professionals in the region,” Schatzel said. “Our programs can be completed via evening classes on campus, totally online, or any combination of campus and online courses.”
In addition to more accurately reflecting the school’s mission, the name change will increase awareness of the school among prospective students, Schatzel said. Nearly 90 percent of the AACSB-accredited schools use the term “business” in their names, she noted.
“Changing our name will help us better connect with prospective students and more effectively communicate our wide range of resources and available degree programs” Schatzel said. “We believe the name change will have a very positive impact on student recruitment and enrollment.”
The school’s alumni are also very supportive of the proposal.
“They see this as a very positive statement about the school’s quality and its growth over the years,” Schatzel said. “It reinforces our stature, competitive positioning and prominence among our peers and with our external partners, and is the logical next step that underscores the school as a key resource for southeastern Michigan and an important change agent for its economy.”