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Marketing

 

Marketing resides within Institutional Advancement and is responsible for enhancing the University's reputation, image and visibility throughout the metropolitan Detroit region through a unified marketing strategy.

Marketing is responsible for:

  • Managing the UM-Dearborn brand,
  • Developing core marketing strategies,
  • Providing marketing services to members of the university community,
  • Managing the UM-Dearborn website, and
  • Partnering with Admissions to achieve optimum enrollment growth.


Questions?

Questions regarding marketing services, contact:
Cathy Staples
Director of Marketing
313-593-4766
staplesc@umd.umich.edu

Questions regarding logo usage, contact:
Amy Baker
Marketing Coordinator

313-593-5605
bakeral@umd.umich.edu

Media Inquiries?

Solomon Friedman Advertising
Kate Zarowitz
248-540-0660

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